Price Negotiations

All buyers want to pay as little as possible for the home they purchase. Our job is to assist you in countering low offers and buyer resistance to fair pricing.

Part of this process begins with the CMAs we do and the price at which we suggest that you list your home. Starting at the right price for the market with a little room for negotiation combines market specifics with buyer human nature factors. We’re really good at this negotiation thing, as we do it every day. We’re on your side, and our job is to get a combination of the best price and contingencies resolutions for your home.

Sellers should always remember that the more “ready to move in” it appears to the buyer on that first walk-through, the better the price you’re going to get. To help you, we may make some suggestions as to landscaping, curb appeal, outdoor and indoor improvements, and possibly even “staging.” Staging is the process of moving, adding to or taking away from furnishings in the home to make it seem more spacious and to allow potential buyers to view it as “their home” in the future.

Consider the possibility of post-inspection repair requirements by the buyer(s) as well. The time to think about this is from the first offer, as you don’t want to negotiate a purchase price that leaves you little or no room for possible repairs or condition corrections. This single item is the cause for the vast majority of deal failures after a successful initial price negotiation.

Some negotiations are short and sweet, while others can involve multiple counter offers with terms and conditions related not only to price, but also related to closing costs, items included in the sale, and more. Our job is to work with our sellers to know their needs and to tailor the negotiation to those requirements to get the best deal for them.

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Contact Info
info@4percentrealty.com

4% Realty, Inc.

12512-E Lake Ridge Drive
Woodbridge,   VA 22192

703-590-4000 703-690-4000

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